Outsourced canvassing means a campaign hires a field company to manage agreed parts of door-to-door voter contact. The campaign keeps control of strategy, targeting, scripts, legal guidance, and approvals. The field company manages the work listed in the proposal.
Start with the campaign goal
Before setting a door goal, define which voters the campaign wants to reach, where they live, what canvassers should say, when the work must happen, and what information the campaign needs back.
Decide who owns each task
Write down who handles voter data, scripts, legal review, recruiting, training, turf, technology, daily management, safety issues, and reporting. Clear responsibilities prevent delays after the program starts.
Ask for useful reports
A good report should show activity, progress against the goal, staffing changes, unusual field activity, problems that remain open, and any decision the campaign needs to make.
Learn more
See our results and reporting standards